For manufacturers, video has become a key component in marketing their products. Nearly half of all manufacturers use YouTube and other video hosting platforms to share information.
We’ve argued before about the importance of video in the world of inbound marketing, as videos as expected to account for 80 percent of all web traffic by 2019.
But today we’re going to focus on marketing for manufacturers. If you’re a manufacturing company that hasn’t yet started using video marketing, here are some things to consider.